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~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Alizadeh, Ali"
~person:"Bauer, Christine"
~person:"Gupta, Sunil"
~person:"Pourazad, Naser"
~subject:"Marktforschung"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Journal of the Academy of Marketing Science
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Marketing research on mobile apps : past, present and future
Stocchi, Lara
;
Pourazad, Naser
;
Michaelidou, Nina
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 195-225
Persistent link: https://www.econbiz.de/10012819751
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