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~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Schouten, John W."
~subject:"Internet marketing"
~subject:"Social web"
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Transcendent customer experience and brand community
Schouten, John W.
;
McAlexander, James H.
;
Koenig, Harold F.
- In:
Journal of the Academy of Marketing Science
35
(
2007
)
3
,
pp. 357-368
Persistent link: https://www.econbiz.de/10003531764
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