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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Country of origin"
~subject:"Konsumentenverhalten"
~subject:"United States"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
~type_genre:"Hochschulschrift"
~type_genre:"Working Paper"
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Brand management
2
Consumer behaviour
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Rules of origin
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Ursprungsregeln
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Brand image
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Brand origin
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Co-citation analysis
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Emerging economies
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Herkunftsbezeichnung
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Knowledge management
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Chabowski, Brian R.
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Hui, Michael K.
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Samiee, Saeed
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Yang, Zhiyong
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Zhou, Lianxi
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Journal of the Academy of Marketing Science
Journal of international consumer marketing
14
Journal of global marketing
13
Asia Pacific journal of marketing and logistics
12
International marketing review
10
Journal of business research : JBR
9
The journal of brand management : an international journal
6
Journal of international marketing
5
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of marketing management : MM
4
Journal of consumer behaviour : an international research review
3
Journal of food products marketing
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
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Journal of world trade : law, economic policy, public policy
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Asia Pacific business review
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Cege discussion paper
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Cross cultural management : an international journal
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Discussion paper / Centre for Economic Policy Research
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Entrepreneurship, theory and practice : ET & P
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Europäische Hochschulschriften / 5
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International business and economics research journal
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International journal of business & management : IJoBM
2
International journal of business and globalisation : IJBG
2
International journal of commerce and management
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International journal of consumer studies
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International journal of emerging markets
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Journal of euromarketing
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Journal of fashion marketing and management
2
Journal of strategic marketing
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Journal of targeting, measurement and analysis for marketing
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Kyŏngje-yŏn'gu
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Marketing intelligence & planning
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The journal of consumer marketing
2
Thunderbird international business review
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Working paper / National Bureau of Economic Research, Inc.
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Knowledge structure in product- and brand origin-related research
Samiee, Saeed
;
Chabowski, Brian R.
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 947-968
Persistent link: https://www.econbiz.de/10012614776
Saved in:
2
Non-local or local brands? : a multi-level investigation into confidence in brand origin identification and its strategic implications
Zhou, Lianxi
;
Yang, Zhiyong
;
Hui, Michael K.
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
2
,
pp. 202-218
Persistent link: https://www.econbiz.de/10003980617
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