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~isPartOf:"Journal of the Academy of Marketing Science"
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Journal of the Academy of Marketing Science
Journal of business research : JBR
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From tablet to table : how augmented reality influences food desirability
Fritz, William
;
Hadi, Rhonda
;
Stephen, Andrew
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 503-529
Persistent link: https://www.econbiz.de/10014251232
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2
How and when weather boosts consumer product valuation
Schlager, Tobias
;
Bellis, Emanuel de
;
Hoegg, JoAndrea
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
4
,
pp. 695-711
Persistent link: https://www.econbiz.de/10012293326
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