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~isPartOf:"Journal of the Academy of Marketing Science"
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Green marketing
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Journal of the Academy of Marketing Science
Journal of business research : JBR
27
Business strategy and the environment
22
Marketing Intelligence & Planning
18
Journal of Consumer Marketing
16
Journal of advertising : official publication of the American Academy of Advertising
16
Cogent business & management
14
International journal of hospitality management
14
Journal of marketing communications
14
Journal of retailing and consumer services
14
Marketing intelligence & planning
14
International journal of contemporary hospitality management
12
International journal of consumer studies
10
International journal of green economics : IJGE
10
Journal of business ethics : JOBE
10
Journal of strategic marketing
10
Strategic Direction
10
Amfiteatru economic : an economic and business research periodical
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of international consumer marketing
8
Asia Pacific journal of marketing and logistics
7
International journal of advertising : the review of marketing communications
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
The journal of business & industrial marketing
7
Amfiteatru Economic Journal
6
Asia-Pacific journal of business administration
6
Corporate social responsibility and environmental management
6
Global business review
6
Green consumerism : perspectives, sustainability, and behavior
6
Green marketing and environmental responsibility in modern corporations
6
International Journal of Contemporary Hospitality Management
6
International journal of green economics
6
International journal of production economics
6
Journal of Business Research
6
Journal of Islamic marketing
6
Journal of global marketing
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Springer eBook Collection
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European Journal of Marketing
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1
The role of moral emotions and individual differences in consumer responses to corporate green and non-green actions
Xie, Chunyan
;
Bagozzi, Richard P.
;
Grønhaug, Kjell
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
3
,
pp. 333-356
Persistent link: https://www.econbiz.de/10011287125
Saved in:
2
It's not easy being green : the effects of attribute tradeoffs on green product preference and choice
Olson, Erik L.
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
2
,
pp. 171-184
Persistent link: https://www.econbiz.de/10009736680
Saved in:
3
"Greening" the marketing mix: do firms do it and does it pay off?
Leonidou, Constantinos N.
;
Katsikeas, Constantine S.
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
2
,
pp. 151-170
Persistent link: https://www.econbiz.de/10009736681
Saved in:
4
Green marketing strategies : an examination of stakeholders and the opportunities they present
Cronin, J. J.
;
Smith, Jeffery S.
;
Gleim, Mark R.
; …
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 158-174
Persistent link: https://www.econbiz.de/10008909601
Saved in:
5
How can corporate social responsibility activities create value for stakeholders? : a systematic review
Peloza, John
;
Shang, Jingzhi
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 117-135
Persistent link: https://www.econbiz.de/10008909603
Saved in:
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