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~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Kim, Jungkeun"
~person:"Pitt, Leyland F."
~person:"Sung, Yongjun"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
Online-Marketing
Konsumentenverhalten
14
Brand image
4
Markenimage
4
Advertising
3
Artificial intelligence
3
Beziehungsmarketing
3
COVID-19
3
Coronavirus
3
Decision
3
Entscheidung
3
Künstliche Intelligenz
3
Luxury goods
3
Luxusgüter
3
Relationship marketing
3
Social status
3
Sozialer Status
3
Werbung
3
childhood socioeconomic status
3
Advertising effects
2
Brand
2
Film industry
2
Filmwirtschaft
2
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2
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sustainability
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Author
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Kim, Jungkeun
Pitt, Leyland F.
Sung, Yongjun
Han, Heesup
33
Law, Chun Hung Roberts
12
Hwang, Jinsoo
10
Hyun, Sunghyup Sean
10
Woodside, Arch G.
10
Yi, Youjae
9
Kim, Jinkyung Jenny
8
Kim, Insin
7
Kim, Seongseop
7
Wong, IpKin Anthony
7
Yu, Jongsik
7
Kim, Wansoo
6
Krishen, Anjala S.
6
Lim, Weng Marc
6
Chan, Eugene Y.
5
Chua, Bee-Lia
5
Hsu, Cathy H. C.
5
Qu, Hailin
5
Sauer, Nicola E.
5
Schuckert, Markus
5
Spence, Charles
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Denizci Guillet, Basak
4
Flavián Blanco, Carlos
4
Gonc̦alves, Helena Martins
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Koo, Chulmo
4
Kozak, Metin
4
Lee, Choong-Ki
4
Lee, Jin-soo
4
Park, Jooyoung
4
Rauschnabel, Philipp A.
4
Sparks, Beverley
4
Sprott, David E.
4
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Journal of travel and tourism marketing
Psychology & marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Business horizons
6
Journal of business research : JBR
5
Marketing letters : a journal of research in marketing
5
The journal of brand management : an international journal
5
International journal of advertising : the quarterly review of marketing communications
4
International journal of advertising : the review of marketing communications
4
International journal of wine business research : IJWBR
4
Journal of retailing and consumer services
4
European journal of marketing
3
Australasian marketing journal
2
International journal of hospitality management
2
Journal of advertising research
2
Journal of consumer behaviour : an international research review
2
Journal of financial services marketing : JFSM
2
Journal of marketing communications
2
Marketing intelligence & planning
2
AMS review : official publication of the Academy of Marketing Science
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of technology marketing : IJTMkt
1
Journal of advertising
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer behaviour
1
Journal of destination marketing & management
1
Journal of engineering and technology management : JET-M
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of promotion management : JPM
1
Journal of service theory and practice
1
Journal of strategic marketing
1
Journal of the Operational Research Society : OR
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
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ECONIS (ZBW)
14
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1
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14
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1
Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun
;
Lee, Eunji
;
Park, Suh-Young Irene
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 186-207
Persistent link: https://www.econbiz.de/10014513631
Saved in:
2
The Netflix effect : exploring the nexus of content exposure, destination appeal, and behavioural intention
Kim, Jeong Hyun
;
Kim, Jungkeun
;
Chung, Namho
;
Koo, Chulmo
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 433-450
Persistent link: https://www.econbiz.de/10014513658
Saved in:
3
Does (customer data) size matter? : generating valuable customer insights with less customer relationship risk
Plangger, Kirk
;
Marder, Ben
;
Montecchi, Matteo
;
Watson, …
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 2016-2028
Persistent link: https://www.econbiz.de/10014338467
Saved in:
4
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
5
Consumer subversion and its relationship to anti-consumption, deviant and dysfunctional behaviors, and consumer revenge
Wilson, Matthew
;
Robson, Karen
;
Pitt, Leyland F.
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 598-611
Persistent link: https://www.econbiz.de/10012817141
Saved in:
6
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
7
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
8
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
9
Nothing can tear us apart : the effect of brand identity fusion in consumer-brand relationships
Lin, Jhih-Syuan
;
Sung, Yongjun
- In:
Psychology & marketing
31
(
2014
)
1
,
pp. 54-69
Persistent link: https://www.econbiz.de/10010251722
Saved in:
10
Brand-situation congruity : the roles of self-construal and brand commitment
Sung, Yongjun
;
Choi, Sejung Marina
;
Tinkham, Spencer F.
- In:
Psychology & marketing
29
(
2012
)
12
,
pp. 941-955
Persistent link: https://www.econbiz.de/10009691213
Saved in:
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