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~isPartOf:"Journal of travel and tourism marketing"
~subject:"Brand image"
~subject:"Market research"
~subject:"USA"
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Brand image
Market research
USA
Consumer behaviour
318
Konsumentenverhalten
318
Holiday behaviour
125
Urlaubsverhalten
125
Customer satisfaction
85
Kundenzufriedenheit
85
Tourism
78
Tourismus
78
Beziehungsmarketing
68
Relationship marketing
68
Dienstleistungsqualität
64
Service quality
64
Tourism marketing
62
Tourismusmarketing
62
Hotel industry
56
Hotellerie
56
Markenimage
40
Tourism industry
38
Tourismuswirtschaft
38
Emotion
34
Brand management
29
Destination management
29
Destinationsmanagement
29
Markenführung
29
Social Web
27
Social web
27
Viral marketing
27
Virales Marketing
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China
26
Internet marketing
20
Online-Marketing
20
Perception
20
Wahrnehmung
20
United States
19
Airline
18
Confidence
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Fluggesellschaft
18
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English
59
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Han, Heesup
8
Hyun, Sunghyup Sean
5
Qu, Hailin
3
Yu, Jongsik
3
Ahn, Jiseon
2
Chua, Bee-Lia
2
Khan, Mahmood A.
2
Kim, Insin
2
Kim, Wansoo
2
Lee, Kyuho
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1
Ahmad, Naveed
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Ahn, Young-joo
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Alahakoon, Thilini
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Amaya-Molinar, Carlos Mario
1
Arnegger, Julius
1
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Baek, Hyungshin
1
Bai, Billy
1
Basoglu, Kamile Asli
1
Beatson, Amanda
1
Bilal, Muhammad
1
Busser, James
1
Byun, Jaemun
1
Cai, Gangwei
1
Cai, Liping A.
1
Castellanos, Cassandra
1
Chan, Ambrose Pak Ho
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Chaney, Damien
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Chang, Ching-Hung
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Cheng, Vincent T. P.
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Cheung, Catherine
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Chi, Xiaoting
1
Cho, Yong-Suk
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Choi, Choongbeom
1
Choi, H. S. Chris
1
Coll, Santiago Forgas
1
Denizci Guillet, Basak
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Journal of travel and tourism marketing
Journal of business research : JBR
458
Journal of retailing and consumer services
302
The journal of product & brand management
252
Working paper / National Bureau of Economic Research, Inc.
246
The journal of brand management : an international journal
227
Journal of consumer research : JCR ; an interdisciplinary bimonthly
188
Psychology & marketing
162
International journal of hospitality management
113
Asia Pacific journal of marketing and logistics
106
Journal of marketing research : JMR
101
Journal of international consumer marketing
100
Journal of fashion marketing and management
95
The journal of consumer marketing
94
European journal of marketing : EJM
93
International journal of consumer studies
92
Journal of marketing communications
81
Journal of the Academy of Marketing Science
71
Marketing letters : a journal of research in marketing
71
Journal of marketing
68
Journal of global marketing
67
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
65
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
63
Marketing intelligence & planning
63
Journal of marketing management : MM
62
Journal of strategic marketing
61
International journal of retail & distribution management
59
International marketing review
59
Qualitative market research : an international journal
59
NBER working paper series
56
Cogent business & management
54
Journal of consumer behaviour : an international research review
53
Sport marketing quarterly : preferred journal of the Sport Marketing Association
53
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
50
Journal of business ethics : JOBE
49
Journal of promotion management : JPM
49
Young consumers : insight and ideas for responsible marketers
49
International journal of advertising : the quarterly review of marketing communications
46
International journal of internet marketing and advertising : IJIMA
46
Journal of promotion management : innovations in planning and applied research
46
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ECONIS (ZBW)
59
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59
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
A dynamic and comprehensive analysis of the trajectories of destination brand hate following a negative experience
Farhat, Zeineb
;
Chaney, Damien
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 208-220
Persistent link: https://www.econbiz.de/10014513633
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
Exploring the roles of green marketing tools and green motives on green purchase intention in sustainable tourism destinations : a cross-cultural study
Akram, Umair
;
Lavuri, Rambabu
;
Bilal, Muhammad
;
Hameed, …
- In:
Journal of travel and tourism marketing
41
(
2024
)
4
,
pp. 453-471
Persistent link: https://www.econbiz.de/10014513661
Saved in:
5
Well-known or well-liked? : the effects of brand reputation on customers' responses to service failure
Liu, Mengzhen
;
Xiong, Wei
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 221-241
Persistent link: https://www.econbiz.de/10014369784
Saved in:
6
Impact of green brand authenticity on warm glow, green satisfaction, and willingness to pay more
Moon, Hyoungeun
;
Yu, Jongsik
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 326-344
Persistent link: https://www.econbiz.de/10014369795
Saved in:
7
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
Saved in:
8
Travel and tourism marketing in the age of the conscious tourists : a study on CSR and tourist brand advocacy
Ahmad, Naveed
;
Samad, Sarminah
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
7
,
pp. 551-567
Persistent link: https://www.econbiz.de/10014419174
Saved in:
9
Fear of missing out and revenge travelling : the role of contextual trust, experiential risk, and cognitive image of destination
Lim, Weng Marc
;
Sahoo, Saumyaranjan
;
Agrawal, Ashima
; …
- In:
Journal of travel and tourism marketing
40
(
2023
)
7
,
pp. 583-601
Persistent link: https://www.econbiz.de/10014447618
Saved in:
10
The antecedents and consequences of brand authenticity in the restaurant industry : robot service employees versus human service employees
Hwang, Jinsoo
;
Kim, Heather Markham
;
Joo, Kyu-Hyeon
; …
- In:
Journal of travel and tourism marketing
39
(
2022
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10013352878
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