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~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~isPartOf:"Springer eBook Collection"
~isPartOf:"Urban events, place branding and promotion : place event marketing"
~person:"Kim, Youn-kyung"
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Springer eBook Collection
Urban events, place branding and promotion : place event marketing
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The impact of brand experience on downtown success
Beckman, Eric
;
Kumar, Archana
;
Kim, Youn-kyung
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
5
,
pp. 646-658
Persistent link: https://www.econbiz.de/10009791042
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