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~isPartOf:"KBI"
~person:"Croux, Christophe"
~subject:"Forecasting model"
~subject:"Kreditgeschäft"
~subject:"Kundenwert"
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A modified Pareto/NBD approach for predicting customer lifetime value
Glady, Nicolas
(
contributor
);
Baesens, Bart
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003624490
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Modeling customer loyalty using customer lifetime value
Glady, Nicolas
(
contributor
);
Baesens, Bart
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003618087
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