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~isPartOf:"Managing consumer services : factory or theater?"
~isPartOf:"Marketing theory"
~subject:"Dienstleistungsmarketing"
~subject:"United States"
~type_genre:"Fallstudie"
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Search: subject_exact:"Service-Dominant Logic"
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Managing consumer services : factory or theater?
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The journal of supply chain management : a global review of purchasing and supply
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Rethinking and improving the health care service through interactive web technologies
Caridá, Angela
;
Colurcio, Maria
;
Melia, Monia
- In:
Managing consumer services : factory or theater?
,
(pp. 191-210)
.
2014
Persistent link: https://www.econbiz.de/10010478139
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Transitioning to value co-development
Sebastiani, Roberta
;
Corsaro, Daniela
;
Vargo, Stephen L.
- In:
Managing consumer services : factory or theater?
,
(pp. 131-149)
.
2014
Persistent link: https://www.econbiz.de/10010478144
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