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Marketing Letters
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Customer satisfaction as a buffer against sentimental stock-price corrections
Merrin, Robert
;
Hoffmann, Arvid
;
Pennings, Joost
- In:
Marketing Letters
24
(
2013
)
1
,
pp. 13-27
growing literature on the
marketing–finance
interface
by examining the relationship between customer satisfaction and a type …
Persistent link: https://www.econbiz.de/10010867877
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