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~isPartOf:"Marketing and the behavioral sciences : selected readings"
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Marketing and the behavioral sciences : selected readings
Proceedings of the Winter Conference of the American Marketing Association
3
California management review
2
Analytical viewpoints in marketing management
1
Behavioral and management science in marketing
1
Die Betriebswirtschaft : DBW
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European research : marketing, opinion, advertising
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Insights into consumer behavior
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Journal of Consumer Research
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Journal of advertising research
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Journal of marketing
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Journal of marketing research : JMR
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Management Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Pergamon policy studies / On business
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Prentice-Hall behavioral sciences in business series
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Prentice-Hall international series in management
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Regulation of marketing and the public interest : essays in honor or Ewald T. Grether
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Research for Consumer Policy : Proceedings of Conference Conducted by the Center for Policy Alternatives, Massachusetts Institute of Technology with Support of the National Science Foundation on 28 - 29 July 1977
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Rivista internazionale di scienze economiche e commerciali : RiSEC ; pubblicazione trimestrale
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Selected aspects of consumer behavior : A summary from the perspective of different disciplines. Prep. for: Nat. Science Foundation, Directorate for Research Applications
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The Journal of Business
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The journal of business : B
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Sociology and the study of consumers
Glock, Charles Y.
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Nicosia, Francesco M.
- In:
Marketing and the behavioral sciences : selected readings
,
(pp. 527-542)
.
1968
Persistent link: https://www.econbiz.de/10002448403
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