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~isPartOf:"Marketing cases from emerging markets"
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Mutum, Dilip S.
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Ghazali, Ezlika M.
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Marketing cases from emerging markets
Marketing Case Studies in Emerging Markets : Contemporary Multi-industry Issues and Best-practices
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Business process management journal
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International journal of electronic customer relationship management : IJECRM
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International journal of quality & reliability management
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Journal of retailing and consumer services
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The Bottom Line
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Advances in Islamic finance, marketing, and management : an Asian perspective
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Electronic markets : the international journal on networked business
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Ethical and social marketing in Asia : incorporating fairness management
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International Journal of Consumer Studies
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International Journal of Entrepreneurial Behavior & Research
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International journal of hospitality management
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Journal of Consumer Behaviour
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Marketing in the cyber era : strategies and emerging trends
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Air Asia : using social media to reach out to new customers
Mutum, Dilip S.
;
Ghazali, Ezlika M.
- In:
Marketing cases from emerging markets
,
(pp. 143-147)
.
2014
Persistent link: https://www.econbiz.de/10010188838
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2
Introduction to market orientation and brand strategies
Mutum, Dilip S.
- In:
Marketing cases from emerging markets
,
(pp. 37-39)
.
2014
Persistent link: https://www.econbiz.de/10010188850
Saved in:
3
Ikea Malaysia and the Halal food crisis
Mutum, Dilip S.
;
Ghazali, Ezlika M.
- In:
Marketing cases from emerging markets
,
(pp. 31-33)
.
2014
Persistent link: https://www.econbiz.de/10010188851
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