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~isPartOf:"Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing"
~person:"Bühler, André"
~subject:"Brand image"
~subject:"Event"
~type_genre:"Book section"
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Event-Marketing im Sport
Nufer, Gerd
;
Bühler, André
- In:
Marketing im Sport : Grundlagen und Trends des modernen …
,
(pp. 293-322)
.
2013
Persistent link: https://www.econbiz.de/10009705014
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