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~isPartOf:"Marketing intelligence & planning"
~isPartOf:"The journal of product & brand management"
~person:"Engel, Christoph"
~person:"Santini, Fernando de Oliveira"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
2
Meta-Analyse
2
Meta-analysis
2
Moderators
2
Arbeitszufriedenheit
1
Attitude formation
1
Brand
1
Brand familiarity
1
Brand image
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Brand management
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Customer satisfaction
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Einzelhandel
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Emotion
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Job satisfaction
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Kundenzufriedenheit
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Markenartikel
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Markenführung
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Markenimage
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Negative emotions
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Retail crowding
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Retail trade
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Engel, Christoph
Santini, Fernando de Oliveira
Ladeira, Wagner Junior
2
Oduro, Stephen
2
Pinto, Diego Costa
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Chauhan, Sumedha
1
De Nisco, Alessandro
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Gupta, Parul
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Herter, Márcia Maurer
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Kumar, Harish
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Mason, Michela C.
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Mattila, Anna S.
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Mohapatra, Malaya Ranjan
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Perin, Marcelo Gattermann
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Petruzzellis, Luca
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Santiago, Joanna Krywalski
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Umar, Rana Muhammad
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Vishwakarma, Pankaj
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Marketing intelligence & planning
The journal of product & brand management
Journal of promotion management : JPM
2
Psychology & marketing
2
Journal of business research : JBR
1
Journal of financial services marketing : JFSM
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of social marketing : JSOCM
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Journal of the Academy of Marketing Science
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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Retail crowding : meta-analysis of contextual and cultural moderators
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10013172890
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2
Impact of brand familiarity on attitude formation : insights and generalizations from a meta-analysis
Ladeira, Wagner Junior
;
Santiago, Joanna Krywalski
; …
- In:
The journal of product & brand management
31
(
2022
)
8
,
pp. 1168-1179
Persistent link: https://www.econbiz.de/10013429136
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