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~isPartOf:"Marketing intelligence & planning"
~subject:"Beziehungsmarketing"
~subject:"Data security"
~subject:"Kundenzufriedenheit"
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Beziehungsmarketing
Data security
Kundenzufriedenheit
Mobile Anwendung
7
Mobile application
7
Consumer behaviour
6
Konsumentenverhalten
6
Mobile Business
5
Mobile business
5
Innovation adoption
4
Innovationsakzeptanz
4
Einzelhandel
3
Mobile communications
3
Mobile phone
3
Mobilkommunikation
3
Mobiltelefon
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Retail trade
3
Brand management
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Continuance intention
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Customer satisfaction
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Distribution channel
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Markenführung
2
Online retailing
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Online-Handel
2
Relationship marketing
2
Vertriebsweg
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Apps channel continuance intention
1
Apps channel satisfaction
1
Apps retail channel
1
Augmented reality
1
Behavioral intentions
1
Brand image
1
Brand love
1
Channel integration
1
Continued use intentions
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Customer commitment
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Data protection
1
Datenschutz
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Electronic money
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Elektronisches Geld
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Jaiswal, Deepak
1
Kaushal, Vikrant
1
Kumar, Sushant
1
Mohan, Ashutosh
1
Naser Valaei
1
Prashar, Sanjeev
1
Sajad Rezaei
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Shah, Arunima
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Thaichon, Park
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Yen, Yung-Shen
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Marketing intelligence & planning
Journal of retailing and consumer services
14
Journal of business research : JBR
6
International journal of business information systems : IJBIS
4
Electronic commerce research
3
International journal of networking and virtual organisations : IJNVO
3
International journal of retail and distribution management
3
Journal of hospitality and tourism insights
3
Journal of internet commerce
3
Psychology & marketing
3
Apps management and e-commerce transactions in real-time
2
Digital business
2
E-business and telecommunications : 4th international conference ; revised selected papers
2
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
2
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
2
International journal of enterprise network management
2
International journal of production economics
2
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of strategic marketing
2
Property management
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
The journal of product & brand management
2
Advances in multimedia and interactive technologies
1
Arbeitspapier / Helmut-Schmidt-Universität, Universität der Bundeswehr Hamburg, Lehrstuhl für Betriebswirtschaftslehre, insbes. Logistik-Management
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Asian Academy of Management journal
1
Banking and information technology : BIT ; a strategic report for top management
1
CES working papers
1
E-business models, services and communications
1
Economic research
1
Electronic markets : the international journal on networked business
1
Enhancing customer engagement through location-based marketing
1
Enterprise mobility : applications, technologies and strategies
1
European journal of management and business economics : EJM&BE
1
Exploring global FinTech advancement and applications
1
Global business & economics review
1
HMD : Praxis der Wirtschaftsinformatik
1
Handbook of Big Data and Analytics in Accounting and Auditing
1
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ECONIS (ZBW)
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1
Creating brand love for payment apps through emotions
Kumar, Sushant
;
Prashar, Sanjeev
;
Shah, Arunima
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 279-292
Persistent link: https://www.econbiz.de/10014312975
Saved in:
2
Channel integration in grocery retailers via mobile applications
Yen, Yung-Shen
- In:
Marketing intelligence & planning
41
(
2023
)
4
,
pp. 427-441
Persistent link: https://www.econbiz.de/10014313029
Saved in:
3
Mobile wallets adoption : pre- and post-adoption dynamics of mobile wallets usage
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Mohan, Ashutosh
; …
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 573-588
Persistent link: https://www.econbiz.de/10013393500
Saved in:
4
Crafting experiential value via smartphone apps channel
Sajad Rezaei
;
Naser Valaei
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 688-702
Persistent link: https://www.econbiz.de/10011774662
Saved in:
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