//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Product design"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Paints and varnishes"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Product design
Anstrichmittel
1
Brand management
1
Competitive advantage
1
Markenführung
1
Markenrecht
1
Paints
1
Produktgestaltung
1
Trademark law
1
Wettbewerbsvorteil
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Labrecque, Lauren I.
1
Milne, George R.
1
Published in...
All
Marketing letters : a journal of research in marketing
Journal of the Academy of Marketing Science
1
Qualitative market research : an international journal
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
To be or not to be different : exploration of norms and benefits of color differentiation in the marketplace
Labrecque, Lauren I.
;
Milne, George R.
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009742803
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->