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Häubl, Gerald
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Broniarczyk, Susan
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Marketing letters : a journal of research in marketing
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
MIT sloan management review
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Journal of marketing research : JMR
4
Marketing Letters
4
Journal of marketing
3
Journal of marketing research
3
Marketing Science
3
Empirische Marketingforschung
2
Journal of Consumer Research
2
Journal of marketing theory and practice
2
Journal of retailing
2
MSI reports : working paper series
2
Management information systems : mis quarterly
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Handbook of marketing decision models
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Information systems research : ISR
1
Information systems research : ISR ; an information systems journal of the Institute for Operations Research and the Management Sciences
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
Journal of behavioral decision making
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of management information systems : JMIS
1
Journal of the Academy of Marketing Science
1
Marketing and research today : the journal of the European Society for Opinion and Marketing Research
1
Netspar Discussion Paper
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Operations research, Management science : OR MS ; the international literature digest
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Psychometrika
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Stanford University Graduate School of Business research paper
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The power of one : gaining business value from personalization technologies
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Tuck School of Business working paper / Tuck School of Business at Dartmouth
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University of Alberta School of Business Research Paper
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Consumer decisions with artificially intelligent voice assistants
Dellaert, Benedict G. C.
;
Shu, Suzanne B.
;
Arentze, Theo
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
4
,
pp. 335-347
Persistent link: https://www.econbiz.de/10012417688
Saved in:
2
Consumer substitution decisions : an integrative framework
Hamilton, Rebecca W.
;
Thompson, Debora V.
;
Arens, Zachary G.
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 305-317
Persistent link: https://www.econbiz.de/10010401324
Saved in:
3
Choice under restrictions
Botti, Simona
;
Broniarczyk, Susan
;
Häubl, Gerald
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 183-199
Persistent link: https://www.econbiz.de/10003774239
Saved in:
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