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~isPartOf:"Marketing letters : a journal of research in marketing"
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The attraction effect is more pronounced for consumers who rely on intuitive reasoning
Mao, Wen
;
Oppewal, Harmen
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 339-351
Persistent link: https://www.econbiz.de/10009530698
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