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~isPartOf:"Marketing management : a cultural perspective"
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Marketing management : a cultural perspective
SpringerLink / Bücher
388
Europäische Hochschulschriften / 5
135
Journal of business research : JBR
122
Springer eBook Collection
115
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing
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European journal of marketing : EJM
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Journal of marketing management : MM
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Marketing theory
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Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of the Academy of Marketing Science
52
Arbeitspapier / Institut für Marketing, Universität Mannheim
48
Hamburger Schriften zur Marketingforschung
45
Journal of business-to-business marketing
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
40
Marketing intelligence & planning
39
Research
39
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
38
Journal of historical research in marketing
38
Journal of macromarketing
38
Schriftenreihe Schwerpunkt Marketing
36
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
36
essentials
36
Jahrbuch der Absatz- und Verbrauchsforschung
35
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
34
Journal of marketing research : JMR
34
Journal of Islamic marketing : JIMA
32
UTB
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
31
Schriften zum Marketing
31
Business horizons
30
Journal of research in marketing and entrepreneurship : JRME
30
Marketing : ZFP ; journal of research and management
30
Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V.
29
Journal of strategic marketing
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Ethics
Peñaloza, Lisa
- In:
Marketing management : a cultural perspective
,
(pp. 505-526)
.
2012
Persistent link: https://www.econbiz.de/10009508070
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