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~isPartOf:"Marketing research : a magazine of management and applications"
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Laczniak, Russell N.
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Barone, Michael J.
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Teas, R.Kenneth
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Marketing research : a magazine of management and applications
Journal of advertising : official publication of the American Academy of Advertising
11
Journal of agricultural economics
9
Journal of current issues and research in advertising : JCIRA
8
Financial services review : the journal of individual financial management
5
International journal of nonprofit & voluntary sector marketing
4
Journal of Business Research
4
Journal of business research : JBR
4
Nonprofit management & leadership
4
Journal of consumer affairs : official publication of the American Council on Consumer Interests
3
Journal of the Academy of Marketing Science
3
The School of Economics Discussion Paper Series
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2019 Academic Research Colloquium for Financial Planning and Related Disciplines
2
Applied economics
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Applied economics letters
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International journal of nonprofit and voluntary sector marketing
2
Journal of advertising
2
Journal of advertising research
2
Journal of marketing theory and practice
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Nonprofit Management and Leadership
2
The European Journal of Health Economics
2
The Manchester School of Economic and Social Studies
2
2014 TPRC Conference Paper
1
2018 Academic Research Colloquium for Financial Planning and Related Disciplines
1
Advertising and violence : concepts and perspectives
1
Advertising theory
1
Agrobiodiversity conservation and economic development
1
American Journal of Economics and Sociology
1
Business Process Management Workshops : BPM 2009 international workshops, Ulm, Germany, September 7, 2009 ; revised papers
1
Community Development
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Economic issues
1
Environmental & resource economics : the official journal of the European Association of Environmental and Resource Economists
1
European review of agricultural economics : ERAE
1
Housing Policy Debate
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Housing, housing costs and mortgages : trends, impact and prediction
1
Human resource management review
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International Journal of Nonprofit and Voluntary Sector Marketing
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International journal of advertising : the review of marketing communications
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Steady Persuasion - Keep your message consistent when copy testing.
Laczniak, Russell N.
;
Barone, Michael J.
;
Teas, R.Kenneth
- In:
Marketing research : a magazine of management and …
19
(
2007
)
4
,
pp. 30-37
Persistent link: https://www.econbiz.de/10007902228
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2
Under the Influence - Targeted advertising pinpoints how kids sway their parents' buying decisions.
Laczniak, Russell N.
;
Palan, Kay M.
- In:
Marketing research : a magazine of management and …
16
(
2004
)
1
,
pp. 34-40
Persistent link: https://www.econbiz.de/10007102030
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