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~isPartOf:"Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis"
~person:"Schmitz, Christian"
~person:"Snehota, Ivan"
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of marketing
2
Dialogmarketing 'revisited'
1
Handbook of relationship marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business market management : JBM
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Journal of business-to-business marketing
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Journal of personal selling & sales management : JPSSM
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Journal of the Academy of Marketing Science
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Management decision : MD
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Schriften zu Dialogmarketing 'revisited'
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
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The IMP journal
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The journal of product innovation management : an international publication of the Product Development & Management Association
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"Vertriebsorganisation eines Lösungsanbieters im Investitionsgütergeschäft - Heidelberg Deutschland"
Walz, Dietmar
;
Schmitz, Christian
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
25
(
2008
)
3
,
pp. 4-5
Persistent link: https://www.econbiz.de/10003719218
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