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Consumer behaviour
4
Konsumentenverhalten
4
personalization
4
Personalisierung
3
Personalization
3
Theorie
3
Theory
3
Artificial intelligence
2
Digital platform
2
Digitale Plattform
2
E-commerce
2
Electronic Commerce
2
Internet marketing
2
Künstliche Intelligenz
2
Online retailing
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Online-Handel
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Online-Marketing
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Preismanagement
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Pricing strategy
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Ranking method
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Ranking-Verfahren
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Search engine
2
Suchmaschine
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consumer search
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machine learning
2
product rankings
2
Advertising
1
Dynamic programming
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Dynamische Optimierung
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Lernen
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Lernprozess
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Network economics
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Netzwerkökonomik
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Preisdifferenzierung
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Price discrimination
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Retail trade
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Search theory
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Aggarwal, Ishant
1
Aramayo, Nicolás
1
Compiani, Giovanni
1
Donnelly, Robert
1
Goic, Marcel
1
Hajihashemi, Bita
1
Kanodia, Ayush
1
Lewis, Gregory
1
Morozov, Ilya
1
Peng, Sida
1
Rafieian, Omid
1
Sayedi, Amin
1
Schiappacasse, Mario
1
Seiler, Stephan
1
Shulman, Jeffrey D.
1
Smith, Adam N.
1
Wang, Peichun
1
Zhou, Bo
1
Zou, Tianxin
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Marketing science
Journal of business research : JBR
40
Electronic commerce research
30
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
30
Information systems research : ISR
30
Journal of retailing and consumer services
27
International journal of hospitality management
26
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Tourism management : research, policies, practice
23
Journal of management information systems : JMIS
21
International journal of business information systems : IJBIS
19
Electronic commerce research and applications
17
Journal of retailing
17
International journal of electronic commerce : IJEC
14
Technological forecasting & social change : an international journal
14
Journal of revenue and pricing management
13
Management information systems : mis quarterly
13
Psychology & marketing
12
Electronic markets : EM ; the international journal of electronic commerce and business media
11
International journal of contemporary hospitality management
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
Journal of electronic commerce research : JECR
11
Journal of information & knowledge management : JIKM
11
The power of one : gaining business value from personalization technologies
11
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
Decision support systems : DSS ; the international journal
9
Electronic markets : the international journal on networked business
9
Information systems and e-business management : ISeB
9
International journal of advertising : the review of marketing communications
9
Journal of organizational computing and electronic commerce
9
Journal of hospitality marketing & management
8
Journal of internet commerce
8
Journal of marketing communications
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
SpringerLink / Bücher
8
Tourism management perspectives : TMP
8
Discussion papers / CEPR
7
INFORMS journal on computing : JOC
7
International journal of internet marketing and advertising : IJIMA
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
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ECONIS (ZBW)
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1
Competing for recommendations : the strategic impact of personalized product recommendations in online marketplaces
Zhou, Bo
;
Zou, Tianxin
- In:
Marketing science
42
(
2023
)
2
,
pp. 360-376
Persistent link: https://www.econbiz.de/10014317107
Saved in:
2
Welfare effects of personalized rankings
Donnelly, Robert
;
Kanodia, Ayush
;
Morozov, Ilya
- In:
Marketing science
43
(
2024
)
1
,
pp. 92-113
Persistent link: https://www.econbiz.de/10014470126
Saved in:
3
Online search and optimal product rankings : an empirical framework
Compiani, Giovanni
;
Lewis, Gregory
;
Peng, Sida
;
Wang, …
- In:
Marketing science
43
(
2024
)
3
,
pp. 615-636
Persistent link: https://www.econbiz.de/10014529247
Saved in:
4
Optimizing user engagement through adaptive ad sequencing
Rafieian, Omid
- In:
Marketing science
42
(
2023
)
5
,
pp. 910-933
Persistent link: https://www.econbiz.de/10014393384
Saved in:
5
A multiarmed bandit approach for house ads recommendations
Aramayo, Nicolás
;
Schiappacasse, Mario
;
Goic, Marcel
- In:
Marketing science
42
(
2023
)
2
,
pp. 271-292
Persistent link: https://www.econbiz.de/10014317102
Saved in:
6
Optimal price targeting
Smith, Adam N.
;
Seiler, Stephan
;
Aggarwal, Ishant
- In:
Marketing science
42
(
2023
)
3
,
pp. 476-499
Persistent link: https://www.econbiz.de/10014317409
Saved in:
7
The perils of personalized pricing with network effects
Hajihashemi, Bita
;
Sayedi, Amin
;
Shulman, Jeffrey D.
- In:
Marketing science
41
(
2022
)
3
,
pp. 477-500
Persistent link: https://www.econbiz.de/10013363772
Saved in:
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