//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Liberali, Guilherme"
~subject:"Experiment"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Experiments"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Experiment
Advertising effects
1
Cognition
1
Consumer behaviour
1
Dynamic programming
1
Dynamische Optimierung
1
Feldforschung
1
Field research
1
Internet marketing
1
Kognition
1
Konsumentenverhalten
1
Online-Marketing
1
Website
1
Werbewirkung
1
bandit problems
1
banner advertising
1
behavioral targeting
1
cognitive styles
1
context matching
1
dynamic programming
1
electronic marketing
1
field experiments
1
online advertising
1
strategic optimization of marketing
1
website morphing
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Liberali, Guilherme
Nair, Harikesh
2
Sahni, Navdeep S.
2
Schwartz, Eric M.
2
Abernethy, Jacob
1
Acharya, Anand
1
Akella, Ram
1
Aral, Sinan
1
Barajas, Joel
1
Berman, Ron
1
Bhargava, Neha
1
Bhaskaran, Sreekumar R.
1
Bordley, Robert F.
1
Bradlow, Eric T.
1
Brynjolfsson, Erik
1
Chapsky, Dan
1
Chen, Hua
1
Chintagunta, Pradeep K.
1
Dietvorst, Berkeley
1
Erat, Sanjiv
1
Fader, Peter
1
Feit, Elea McDonnell
1
Fisher, Geoffrey
1
Flores, Aaron
1
Fradkin, Andrey
1
Gordon, Brett R.
1
Grewal, Elena
1
Hauser, John R.
1
Hill, Shawndra
1
Holtan, Marius
1
Holtz, David
1
Hornbuckle, William J., IV.
1
Hu, Yu Jeffrey
1
Huang, Shan
1
Johnson, Garrett A.
1
Kong, Xinyao
1
Lewis, Randall A.
1
Li, Jia
1
Liaukonyte, Jura
1
Lim, Noah
1
more ...
less ...
Published in...
All
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Morphing banner advertising
Urban, Glen L.
;
Liberali, Guilherme
;
MacDonald, Erin
; …
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10010337974
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->