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~isPartOf:"Marketing strategy processes and tools"
~person:"Piercy, Nigel"
~subject:"Internet marketing"
~subject:"Marketing management"
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Piercy, Nigel
Greenley, Gordon E.
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Hooley, Graham J.
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Marketing strategy processes and tools
McGraw-Hill/Irwin series in marketing
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The marketing review
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Always learning
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Chartered Institute of Marketing series
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Journal of marketing management : MM
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Journal of strategic marketing
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Routledge library editions / Marketing
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Small business exporting: adoption of innovation
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Strategic sales and strategic marketing
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The journal of personal selling & sales management : JPSSM
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Organisational context and behavioural problems as determinants of the effectiveness of the strategic
marketing
planning process
Piercy, Nigel
;
Morgan, Neil A.
-
2009
Persistent link: https://www.econbiz.de/10003836026
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