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~isPartOf:"Nepalese journal of finance : a publication of Uniglobe College"
~isPartOf:"Psychology & marketing"
~language:"eng"
~subject:"Brand image"
~subject:"packaging"
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Brand image
packaging
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Hwang, Jiyoung
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Nepalese journal of finance : a publication of Uniglobe College
Psychology & marketing
International journal of consumer studies
3
Marketing letters : a journal of research in marketing
3
International journal of islamic marketing and branding
2
International journal of retail & distribution management
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International journal of wine business research : IJWBR
2
Journal of retailing
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The journal of product & brand management
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Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
1
Agrarian economy and rural development : realities and perspectives for Romania : 7th edition of the International Symposium
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Asia Pacific journal of innovation and entrepreneurship : APJIE
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Asia Pacific journal of marketing and logistics
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Australasian accounting business and finance journal : AABF
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Brands : interdisciplinary perspectives
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Business and Economic Research : BER
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European research studies
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International journal of business excellence : IJBEX
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International journal of logistics : research and applications
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International journal of management practice : IJMP
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International journal of market research
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International journal of production research
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International journal of services and operations management
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International journal of strategic business alliances
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Journal of business research : JBR
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of euromarketing
1
Journal of food products marketing
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of international business and economics : JIBE
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Journal of international marketing
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Journal of marketing management : MM
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Journal of marketing research : JMR
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Olsztyn economic journal
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1
The effects of packaging design of private brands on consumers' responses
Hwang, Jiyoung
;
Kim, Soojin
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013165441
Saved in:
2
Factors influencing consumer buying behavior while purchasing packaged fruit juice in Kathmandu Valley
Bhatta, Subekshya
;
Pradhan, Radhe Shyam
- In:
Nepalese journal of finance : a publication of Uniglobe …
9
(
2022
)
4
,
pp. 125-136
Persistent link: https://www.econbiz.de/10014495119
Saved in:
3
Short brand stories on packaging : an examination of consumer responses
Solja, Eeva
;
Liljander, Veronica
;
Söderlund, Magnus
- In:
Psychology & marketing
35
(
2018
)
4
,
pp. 294-306
Persistent link: https://www.econbiz.de/10011970152
Saved in:
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