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~isPartOf:"Neue betriebswirtschaftliche Forschung : Nbf"
~subject:"Competitive strategy"
~subject:"Investitionsgütermarketing"
~subject:"Verkauf"
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Competitive strategy
Investitionsgütermarketing
Verkauf
B-to-B-Marketing
5
Business-to-business marketing
5
Theorie
5
Theory
5
Beziehungsmarketing
2
Deutschland
2
Germany
2
Lieferantenmanagement
2
Marketing management
2
Marketingmanagement
2
Relationship marketing
2
Supplier relationship management
2
Abnehmer
1
Beschaffung
1
Binnenmarkt
1
Business-to-Business-Marketing
1
Consumer behaviour
1
Direktmarketing
1
EU countries
1
EU-Binnenmarkt
1
EU-Staaten
1
Efficiency
1
Effizienz
1
Europäische Gemeinschaften
1
Geschäftsbeziehung
1
Geschäftsverbindung
1
Information technology
1
Informationstechnik
1
Innovation
1
International marketing
1
Internationales Marketing
1
KMU
1
Kaufverhalten
1
Klein- und Mittelbetrieb
1
Konsumentenverhalten
1
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3
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German
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Jacob, Frank
1
Langner, Heike
1
Schütze, Roland
1
Schütze, Roland S.
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Neue betriebswirtschaftliche Forschung : Nbf
Industrial marketing management : the international journal for industrial and high-tech firms
65
The journal of business & industrial marketing
20
Journal of business research : JBR
15
SpringerLink / Bücher
15
Journal of business-to-business marketing
11
Journal of personal selling & sales management : JPSSM
11
Journal of the Academy of Marketing Science
8
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
Gabler Edition Wissenschaft
6
Journal of marketing
6
Springer eBook Collection / Business and Economics
6
The journal of personal selling & sales management : JPSSM
6
Harvard business review : HBR
5
Modernes Marketing für Studium und Praxis
5
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
5
essentials
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Reihe: Marketing : MAR
4
Springer eBook Collection
4
Technischer Vertrieb
4
Berichte aus der Betriebswirtschaft
3
Business horizons
3
Europäische Hochschulschriften / 5
3
Harvard-Business-Manager : das Wissen der Besten
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of strategic marketing
3
Asia Pacific journal of marketing and logistics
2
Business Guides on the Go
2
European business review
2
European journal of marketing
2
European research on management and business economics
2
Fortschritt-Berichte VDI / 16
2
Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
2
Gabler-Edition Wissenschaft
2
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
2
International business review : the official journal of the European International Business Academy
2
International journal of logistics : research and applications
2
Italian journal of marketing : ITJM
2
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
2
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ECONIS (ZBW)
3
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Produktindividualisierung : ein Ansatz zur innovativen Leistungsgestaltung im Business-to-Business-Bereich
Jacob, Frank
-
1995
Persistent link: https://www.econbiz.de/10013354040
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2
Kundenzufriedenheit : After-Sales-Marketing auf industriellen Märkten
Schütze, Roland
;
Schütze, Roland S.
-
1992
Persistent link: https://www.econbiz.de/10000088372
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3
Segmentierungsstrategien für den europäischen Markt
Langner, Heike
-
1991
Persistent link: https://www.econbiz.de/10013354007
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