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~isPartOf:"New developments and approaches in consumer behavior research"
~person:"Esch, Franz-Rudolf"
~person:"Hinson, Robert"
~person:"Kaiser, Harry M."
~subject:"Unternehmenserfolg"
~subject:"Werbung"
~subject:"Öko-Marketing"
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Esch, Franz-Rudolf
Hinson, Robert
Kaiser, Harry M.
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New developments and approaches in consumer behavior research
NICPRE / National Institute for Commodity Promotion Research and Evaluation
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Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
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Palgrave Studies of Marketing in Emerging Economies
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RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
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Research bulletin / Department of Agricultural, Resource, and Managerial Economics, Cornell University : RB
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(1995). - VIII, 298 S. : graph. Darst. - Enth. 14 Beitr.
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Agribusiness : an internat. journal
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Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
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International journal of contemporary hospitality management
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International journal of corporate social responsibility : CSR, sustainabilitiy, ethics and governance
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Palgrave studies of marketing in emerging economies
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RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
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RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
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RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
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Market reactions to integrated communication
Esch, Franz-Rudolf
- In:
New developments and approaches in consumer behavior …
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(pp. 90-111)
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1998
Persistent link: https://www.econbiz.de/10001299797
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