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~isPartOf:"Planung in kleinen und mittleren Unternehmen"
~subject:"Brand management"
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Brand management
KMU
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SME
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Deutschland
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Germany
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Betriebswirtschaftliches Ziel
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Empirical method
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Innovation management
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Baumgarth, Carsten
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Planung in kleinen und mittleren Unternehmen
Qualitative market research : an international journal
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The journal of brand management : an international journal
9
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of small business and enterprise development
5
Journal of strategic marketing
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Markenaufbau und Markenpflege : Grundlagen und Praxis zur erfolgreichen Umsetzung
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Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
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Journal of research in marketing and entrepreneurship : JRME
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Journal of business research : JBR
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Journal of marketing management : MM
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Journal of research in marketing and entrepreneurship
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Marketing intelligence & planning
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The marketing review
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Cogent business & management
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Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
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Digital and social media marketing and advertising collection
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Employer Branding : Arbeitgeber positionieren und präsentieren
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Global business & economics review
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IEEE transactions on engineering management : EM
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International business and economics research journal
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International journal of retail & distribution management
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Journal of fashion marketing and management
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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Journal of world business : JWB
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The journal of business & industrial marketing
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African journal of business and economic research : AJBER
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B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
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Baltic journal of management
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Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück
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Bilanz / KMU
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Brand research : [an outcome of the second International Conference on Brand Management]
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Business and Economic Research : BER
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Business management review : journal of the University of Dar es Salaam Business School
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Businesses
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Contemporary thoughts on corporate branding and corporate identity management
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Croatian economic survey
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Cross-cultural and critical perspectives on brands
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Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
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Markentorientierung kleiner und mittlerer B-to-B-Unternehmen : Modell, Defizite und Planungsansätze
Baumgarth, Carsten
- In:
Planung in kleinen und mittleren Unternehmen
,
(pp. 359-373)
.
2007
Persistent link: https://www.econbiz.de/10003508184
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