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~isPartOf:"Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu"
~subject:"Brand image"
~subject:"Konsumentenverhalten"
~subject:"Mass customization"
~subject:"Werbung"
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Brand image
Konsumentenverhalten
Mass customization
Werbung
Beziehungsmarketing
1
Brand management
1
Communication
1
Consumer behaviour
1
Consumer boycott
1
Consumer society
1
Consumption
1
Consumption theory
1
Internet marketing
1
Kommunikation
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Konsum
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Konsumentenboykott
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Konsumgesellschaft
1
Konsumtheorie
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Markenführung
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Markenimage
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Marketing theory
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Marketingtheorie
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Mass Customization
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Nachhaltiger Konsum
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Online-Marketing
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Patrzałek, Wanda
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Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
Journal of business research : JBR
474
The journal of brand management : an international journal
357
The journal of product & brand management
339
Journal of retailing and consumer services
263
European journal of marketing : EJM
100
Psychology & marketing
97
Asia Pacific journal of marketing and logistics
91
Journal of marketing communications
86
International journal of hospitality management
85
SpringerLink / Bücher
82
Marketing intelligence & planning
79
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
76
Journal of strategic marketing
71
International journal of advertising : the review of marketing communications
64
Journal of promotion management : innovations in planning and applied research
64
Marketing letters : a journal of research in marketing
61
Journal of marketing management : MM
60
Industrial marketing management : the international journal for industrial and high-tech firms
59
Journal of international consumer marketing
59
The IUP journal of brand management : IJBRM
59
International journal of internet marketing and advertising : IJIMA
58
Journal of marketing
57
Journal of the Academy of Marketing Science
57
Journal of promotion management : JPM
56
International marketing review
55
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
55
Cogent business & management
54
Journal of global marketing
51
The journal of consumer marketing
49
International journal of consumer studies
48
Journal of marketing management : JMM ; journal of the Academy of Marketing
47
Journal of fashion marketing and management
46
Tourism management : research, policies, practice
44
Journal of travel and tourism marketing
43
European journal of marketing
41
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
41
International journal of retail & distribution management
40
International journal of contemporary hospitality management
39
Journal of international marketing
39
Qualitative market research : an international journal
39
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ECONIS (ZBW)
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Konsumpcja jako forma komunikacji społecznej : nowe paradygmaty i konteksty badawcze
Patrzałek, Wanda
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10012004694
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