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Wei, Lai
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Production and Operations Management
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Social Promotion : A Creative Promotional Framework on Consumers’ Social Network Value
Gao, Haibing
;
Zhao, Huazhong
;
Tan, Yinliang (Ricky)
; …
- In:
Production and Operations Management
29
(
2020
)
12
,
pp. 2661-2678
Persistent link: https://www.econbiz.de/10012283833
Saved in:
2
How Add-on Pricing Interacts with Distribution Contracts
Geng, Xianjun
;
Tan, Yinliang Ricky
;
Wei, Lai
- In:
Production and Operations Management
27
(
2018
)
4
,
pp. 605-623
Persistent link: https://www.econbiz.de/10012096092
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