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~isPartOf:"Production and operations management : an international journal of the Production and Operations Management Society"
~subject:"Einzelhandel"
~subject:"Lieferkette"
~subject:"Non-price competition"
~subject:"Pricing strategy"
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Einzelhandel
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branding
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Ru, Jun
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Production and operations management : an international journal of the Production and Operations Management Society
Journal of retailing and consumer services
51
Journal of business research : JBR
19
Journal of retailing
17
European journal of operational research : EJOR
13
International journal of retail & distribution management
11
The journal of product & brand management
10
The international review of retail, distribution and consumer research
9
Transportation research / E : an international journal
9
International journal of production economics
8
The journal of brand management : an international journal
8
European journal of marketing : EJM
7
Journal of revenue and pricing management
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
International journal of retail and distribution management
5
Journal of marketing
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Review of industrial organization : RIO
5
Review of marketing science
5
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
4
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
4
Discussion papers / CEPR
4
Erfolgsstrategien für die Mitte - Perspektiven aus Marktforschung, Praxis und Wissenschaft : Dokumentation des Führungsgesprächs vom 7. November 2008
4
European review of agricultural economics : ERAE
4
International journal of production research
4
Journal of economics & management strategy : JEMS
4
Journal of food products marketing
4
Journal of marketing management : MM
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Report / Marketing Science Institute
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SpringerLink / Bücher
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Business history
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Economics letters
3
IDEI working papers
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of euromarketing
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Journal of marketing channels : ... distribution systems, strategy, and management
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Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende
3
Marketing : ZFP ; journal of research and management
3
Psychology & marketing
3
Report / Marketing Science Institute / Marketing Science Institute
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The journal of business & industrial marketing
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ECONIS (ZBW)
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Entry deterrence of capacitated competition using price and non-price strategies
Wang, Huaqing
;
Gurnani, Haresh
;
Erkoc, Murat
- In:
Production and operations management : an international …
25
(
2016
)
4
,
pp. 719-735
Persistent link: https://www.econbiz.de/10011484056
Saved in:
2
Does a store brand always hurt the manufacturer of a competing national brand?
Ru, Jun
;
Shi, Ruixia
;
Zhang, Jun
- In:
Production and operations management : an international …
24
(
2015
)
2
,
pp. 272-286
Persistent link: https://www.econbiz.de/10010528686
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