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Psychology & Marketing
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Reward‐based or meaningful gaming? A field study on game mechanics and serious games for sustainability
Whittaker, Lucas
;
Russell‐Bennett, Rebekah
;
Mulcahy, Rory
- In:
Psychology & Marketing
38
(
2021
)
6
,
pp. 981-1000
Persistent link: https://www.econbiz.de/10012535710
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2
Intrasexual female competition and female trust in gay male sales associates’ recommendations
Russell, Eric M.
;
Bradshaw, Hannah K.
;
Rosenbaum, Mark S.
; …
- In:
Psychology & Marketing
38
(
2019
)
2
,
pp. 249-265
Persistent link: https://www.econbiz.de/10012189608
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