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~isPartOf:"Psychology & marketing"
~person:"Barnes, Stuart J."
~person:"Barrio-García, Salvador del"
~person:"Dezalay, Yves"
~subject:"Experten"
~subject:"Innovation management"
~subject:"SME"
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In search
of
the "meta-maven" : an examination
of
market maven behavior across real-life, web, and virtual world
marketing
channels
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Psychology & marketing
29
(
2012
)
3
,
pp. 167-185
Persistent link: https://www.econbiz.de/10009510112
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