//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Psychology & marketing"
~person:"Gustafsson, Anders"
~source:"econis"
~subject:"Brand image"
~subject:"Markenführung"
~subject:"Service quality"
~subject:"Social web"
~subject:"Theory"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Glossar enthalten"
~type_genre:"Glossary included"
~type_genre:"Marktinformation"
~type_genre:"Umfrage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 15 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Markenführung
Service quality
Social web
Theory
Consumer behaviour
3
Konsumentenverhalten
3
Social Web
2
Advertising
1
Advertising effects
1
Biological data
1
Biologische Daten
1
Computerspiel
1
Deregulation
1
Deregulierung
1
Eating habit
1
Ernährungsverhalten
1
Gastronomie
1
Internet marketing
1
Metaverse
1
Online-Marketing
1
Restaurant industry
1
Tourism employees
1
Tourismusberufe
1
Video game
1
Virtual reality
1
Virtuelle Realität
1
Werbewirkung
1
Werbung
1
augmented reality
1
avatars
1
consumer behaviour
1
extended reality
1
marketing
1
online behavioral advertising
1
perceived ad complicity
1
perceived ad intrusiveness
1
second life
1
social media advertising
1
virtual reality
1
virtual world
1
more ...
less ...
Online availability
All
Free
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
Article
Conference proceedings
Glossar enthalten
Glossary included
Marktinformation
Umfrage
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Gustafsson, Anders
Woodside, Arch G.
6
Thomas, Veronica L.
4
Yi, Youjae
4
Albrecht, Carmen-Maria
3
Bauer, Brittney C.
3
Filieri, Raffaele
3
Kim, Jooyoung
3
Kuanr, Abhisek
3
Pradhan, Debasis
3
Rauschnabel, Philipp A.
3
Sauer, Nicola E.
3
Ahn, Sun Joo
2
Arnold, Mark J.
2
Bagozzi, Richard P.
2
Bodur, H. Onur
2
Cheng, Li-Keng
2
Das, Gopal
2
De Angelis, Matteo
2
Flavián Blanco, Carlos
2
Hollebeek, Linda D.
2
Huang, Hazel H.
2
Jiang, Yuwei
2
Krishen, Anjala S.
2
Lee, Michael S. W.
2
Lunardo, Renaud
2
Mariani, Marcello M.
2
Miceli, Gaetano
2
Mitchell, Vincent-Wayne
2
Penz, Elfriede
2
Pozharliev, Rumen
2
Prentice, Catherine
2
Quach, Sara
2
Raimondo, Maria Antonietta
2
Rompay, Thomas J. L. van
2
Ruyter, Ko de
2
Saenger, Christina
2
Sarstedt, Marko
2
Song, Jiaqi
2
Spence, Mark T.
2
more ...
less ...
Published in...
All
Psychology & marketing
Journal of business research : JBR
3
Journal of retailing
2
Journal of retailing and consumer services
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of service management
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
Consumer response to online behavioral advertising in a social media context : the role of perceived ad complicity
Ghanbarpour, Tohid
;
Sahabeh, Easa
;
Gustafsson, Anders
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1853-1870
Persistent link: https://www.econbiz.de/10013465120
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->