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~isPartOf:"Psychology & marketing"
~subject:"Experts"
~subject:"Relationship marketing"
~subject:"Strategisches Management"
~subject:"United States"
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In search
of
the "meta-maven" : an examination
of
market maven behavior across real-life, web, and virtual world
marketing
channels
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Psychology & marketing
29
(
2012
)
3
,
pp. 167-185
Persistent link: https://www.econbiz.de/10009510112
Saved in:
2
Do experts and novices evaluate movies the same way?
Plucker, Jonathan A.
;
Kaufman, James C.
;
Temple, Jason S.
; …
- In:
Psychology & marketing
26
(
2009
)
5
,
pp. 470-478
Persistent link: https://www.econbiz.de/10003852488
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