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Johnson, Jennifer Wiggins
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Psychology & marketing
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What did you do to my brand? : the moderating effect of brand nostalgia on consumer reponses to changes in a brand
Shields, Alison B.
;
Johnson, Jennifer Wiggins
- In:
Psychology & marketing
33
(
2016
)
9
,
pp. 713-728
Persistent link: https://www.econbiz.de/10011560123
Saved in:
2
Can purchase behavior predict relationship perceptions and willingness to donate?
Johnson, Jennifer Wiggins
;
Peck, Joann
;
Schweidel, David A.
- In:
Psychology & marketing
31
(
2014
)
8
,
pp. 647-659
Persistent link: https://www.econbiz.de/10010399720
Saved in:
3
Consumption-focused self-expression word of mouth : a new scale and its role in consumer research
Saenger, Christina
;
Thomas, Veronica L.
;
Johnson, …
- In:
Psychology & marketing
30
(
2013
)
11
,
pp. 959-970
Persistent link: https://www.econbiz.de/10010206848
Saved in:
4
Autotelic need for touch, haptics, and persuasion : the role of involvement
Peck, Joann
;
Johnson, Jennifer Wiggins
- In:
Psychology & marketing
28
(
2011
)
3
,
pp. 222-239
Persistent link: https://www.econbiz.de/10008901850
Saved in:
5
Autotelic need for touch, haptics, and persuasion: The role of involvement
Peck, Joann
;
Johnson, Jennifer Wiggins
- In:
Psychology & marketing
28
(
2011
)
3
,
pp. 222-240
Persistent link: https://www.econbiz.de/10008818877
Saved in:
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