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Make it your own : how process valence and self-construal affect evaluation of self-made products
Atakan, Sukriye Sinem
;
Bagozzi, Richard P.
;
Yoon, Carolyn
- In:
Psychology & marketing
31
(
2014
)
6
,
pp. 451-468
Persistent link: https://www.econbiz.de/10010362498
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2
The effects of optimal time of day on persuasion processes in older adults
Yoon, Carolyn
;
Lee, Michelle P.
;
Danziger, Shai
- In:
Psychology & marketing
24
(
2007
)
5
,
pp. 475
Persistent link: https://www.econbiz.de/10007723499
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