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~isPartOf:"Qualitative market research : an international journal"
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Qualitative market research : an international journal
Journal of retailing
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Tourism management : research, policies, practice
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VNU journal of economics and business
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2011 International European Forum, February 14-18, 2011, Innsbruck-Igls, Austria
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2012 International European Forum, February 13-17, 2012, Innsbruck-Igls, Austria
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Asia Pacific journal of marketing and logistics
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Building corporate identity, image and reputation in the digital era
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Business horizons
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Emotional, sensory, and social dimensions of consumer buying behavior
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Experimental atmospherics : a multi-sensory perspective
Spence, Charles
- In:
Qualitative market research : an international journal
25
(
2022
)
5
,
pp. 662-673
Persistent link: https://www.econbiz.de/10013454975
Saved in:
2
Experiencing the sense of the brand : the mining, processing and application of brand data through sensory brand experiences
Zha, Dongmei
;
Foroudi, Pantea
;
Melewar, T. C.
;
Jin, Zhongqi
- In:
Qualitative market research : an international journal
25
(
2022
)
2
,
pp. 205-232
Persistent link: https://www.econbiz.de/10013380424
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