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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Challenges in an age of dis-engagement
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Dialogmarketing Perspektiven 2019/2020 : Tagungsband 14. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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Making a difference through marketing : a quest for diverse perspectives
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Marke neu denken : Paradigmenwechsel in der Markenführung
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Multi-channel marketing, branding and retail design : new challenges and opportunities
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Multisensorisches Marketing in der Lebensmittelbranche: theoretische Grundlagen und Anwendungsbeispiele
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2014
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