//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Report / Marketing Science Institute"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Ramaswamy, Venkat"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1
Direct marketing
1
Direktmarketing
1
Konsumentenverhalten
1
Market segmentation
1
Marktsegmentierung
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Language
All
English
1
Author
All
DeSarbo, Wayne
1
Ramaswamy, Venkatram
1
Published in...
All
Report / Marketing Science Institute
Strategy & leadership : a publication of Strategic Leadership Forum
11
Strategy & Leadership
8
Conjoint measurement : methods and applications
3
Harvard business review : HBR
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Ross School of Business working paper series
2
The B.E. Journal of Economic Analysis & Policy
2
Development Outreach
1
Fundamentals of marketing research ; Vol. 1
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Business & Industrial Marketing
1
Journal of business research : JBR
1
Journal of institutional and theoretical economics : JITE
1
Journal of marketing
1
Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Planning review : a publ. of The Planning Forum, The International Society for Planning and Strategic Management
1
Report / Marketing Science Institute / Marketing Science Institute
1
Strategic finance : leadership strategies in accountants and financial professionals
1
Strategy & leadership
1
The B.E. journal of economic analysis & policy
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
CRISP: Customer Response-Based Iterative Segmentation Procedures for response modeling in direct marketing
DeSarbo, Wayne
;
Ramaswamy, Venkatram
-
1994
Persistent link: https://www.econbiz.de/10000886776
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->