//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Research paper series / Stanford Graduate School of Business"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Verbraucherverhalten"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
22
Konsumentenverhalten
22
USA
6
United States
6
Advertising effects
3
Brand
3
Markenartikel
3
Market research
3
Marketing management
3
Marketingmanagement
3
Marktforschung
3
Werbewirkung
3
Auswahl
2
Brand image
2
Cultural identity
2
Decision
2
Entscheidung
2
Kulturelle Identität
2
Markenimage
2
Selection
2
Advertising
1
Advertising planning
1
Allocation
1
Allokation
1
Automotive industry
1
Bayes-Statistik
1
Bayesian inference
1
Behavioral economics
1
Beziehungsmarketing
1
Comparison
1
Competition
1
Computerspiel
1
Consumer goods marketing
1
Consumption theory
1
Corporate reputation
1
Culture
1
Customer satisfaction
1
Cutlery
1
Decision theory
1
Demand system
1
more ...
less ...
Online availability
All
Free
20
Type of publication
All
Book / Working Paper
22
Type of publication (narrower categories)
All
Arbeitspapier
22
Working Paper
22
Graue Literatur
18
Non-commercial literature
18
Language
All
English
22
Author
All
Aaker, Jennifer
6
Nair, Harikesh
5
Simonson, Itamar
5
Mogilner, Cassie
4
Narayanan, Sridhar
3
Draganska, Michaela
2
Srinivasan, V.
2
Benet-Martinez, Verónica
1
Berger, Jonah
1
Bodapati, Anand V.
1
Carroll, Glenn R.
1
Chintagunta, Pradeep K.
1
Drolet, Aimee L.
1
Garolera, Jordi
1
Gooley, Christopher G.
1
Griffin, Dale
1
Hartmann, Wesley
1
Hartmann, Wesley R.
1
Kamvar, Sepandar
1
Klapper, Daniel
1
Lattin, James M.
1
Manchanda, Puneet
1
Ofir, Chezy
1
Pennington, Ginger L.
1
Sela, Aner
1
Vohs, Kathleen D.
1
Wheaton, Dennis Ray
1
Wyner, Gordon A.
1
Yoon, Song-oh
1
more ...
less ...
Published in...
All
Research paper series / Stanford Graduate School of Business
Journal of business research : JBR
1,978
Journal of retailing and consumer services
1,929
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
505
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
356
European journal of marketing : EJM
347
SpringerLink / Bücher
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
320
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
more ...
less ...
Source
All
ECONIS (ZBW)
22
Showing
1
-
10
of
22
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Mission (largely) accomplished : what's next for consumer BDT-JDM researchers?
Simonson, Itamar
-
2014
Persistent link: https://www.econbiz.de/10010337686
Saved in:
2
Estimating causal installed-base effects : a bias-correction approach
Narayanan, Sridhar
;
Nair, Harikesh
-
2011
Persistent link: https://www.econbiz.de/10008906087
Saved in:
3
How happiness impacts choice
Mogilner, Cassie
;
Aaker, Jennifer
;
Kamvar, Sepandar
-
2011
Persistent link: https://www.econbiz.de/10009316772
Saved in:
4
Non-profits are seen as warm and for-profits as competent : firm stereotypes matter
Aaker, Jennifer
;
Vohs, Kathleen D.
;
Mogilner, Cassie
-
2010
Persistent link: https://www.econbiz.de/10003955410
Saved in:
5
Marketing models of consumer demand
Chintagunta, Pradeep K.
;
Nair, Harikesh
-
2010
-
This version: November 30, 2010
Persistent link: https://www.econbiz.de/10008771292
Saved in:
6
Choice set heterogeneity and the role of advertising : an analysis with micro and macro data
Draganska, Michaela
;
Klapper, Daniel
-
2010
Persistent link: https://www.econbiz.de/10008661596
Saved in:
7
Nonparametric estimation of marketing-mix effects using a regression discontinuity design
Hartmann, Wesley
;
Nair, Harikesh
;
Narayanan, Sridhar
-
2009
-
This version: Nov., 2009
Persistent link: https://www.econbiz.de/10003955374
Saved in:
8
An improved method for the quantitative assessment of customer priorities
Srinivasan, V.
;
Wyner, Gordon A.
-
2009
Persistent link: https://www.econbiz.de/10003862192
Saved in:
9
On the heritability of choice, judgment, and "irrationality" : genetic effects on prudence and constructive predispositions
Simonson, Itamar
;
Sela, Aner
-
2009
Persistent link: https://www.econbiz.de/10003862206
Saved in:
10
The time vs. money effect : shifting product attitudes and decisions through personal connection
Mogilner, Cassie
;
Aaker, Jennifer
-
2009
Persistent link: https://www.econbiz.de/10003847353
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->