Akbiyik, Ferdi; Eroglu, Ahmet Husrev - In: Review of Applied Socio-Economic Research 7 (2014) 1, pp. 5-15
Voters are under the influence of several factors when they vote at the local elections, so they determine the color of their vote and realize the act of voting considering these factors. Undoubtedly, the most important of these factors is the practice of political marketing. The concept of...