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~isPartOf:"Revue Gestion 2000 : management & prospective"
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Les paradoxes des consommateurs au Coeur des enjeux marketing : une analyse comparative des orientations économique et sociétale d'achat
Binninger, Anne-Sophie
- In:
Revue Gestion 2000 : management & prospective
26
(
2009
)
4
,
pp. 17-36
Persistent link: https://www.econbiz.de/10003906227
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