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~isPartOf:"Revue française du marketing"
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Revue française du marketing
Economics Papers from University Paris Dauphine
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Marketing social - Impact des avertissements sanitaires dans la lutte contre le tabagisme : synthèse théorique et résultats d'une étude qualitative.
Gallopel, Karine
;
Rieunier, Sophie
;
Debenedetti, Stéphane
- In:
Revue française du marketing
(
2006
)
206
,
pp. 7-28
Persistent link: https://www.econbiz.de/10007948531
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