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~isPartOf:"Scientific Annals of Economics and Business"
~person:"Elbaz, Shimon"
~person:"Moravčíková, Dominika"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Behavioral economics
1
Beziehungsmarketing
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Brand
1
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1
Brand loyalty
1
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behavioral economics
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brand
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brand loyalty
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consumer behavior
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customer segmentation
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energy efficiency
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Elbaz, Shimon
Moravčíková, Dominika
Brandão, Amélia Maria Pinto da Cunha
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Contreras-Espinosa, Ruth Sofia
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Cuadrado-García, Manuel
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Nouri, Bagher Asgarnezhad
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Pilelienė, Lina
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Soltani, Milad
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Scientific Annals of Economics and Business
The review of economic and business studies : REBS
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The use of demographic and psychographic segmentation to creating marketing strategy of brand loyalty
Gajanova, Lubica
;
Nadanyiova, Margareta
; …
- In:
Scientific Annals of Economics and Business
66
(
2019
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10012313575
Saved in:
2
Efficient use of behavioral tools to reduce electricity demand of domestic consumers
Elbaz, Shimon
;
Zaiţ, Adriana
- In:
Scientific Annals of Economics and Business
63
(
2016
),
pp. 89-107
Persistent link: https://www.econbiz.de/10011720400
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