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~isPartOf:"Segmentation in social marketing : process, methods and application"
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Market segmentation
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Marktsegmentierung
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Dolnicar, Sara
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Grün, Bettina
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Segmentation in social marketing : process, methods and application
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
28
Tourism management : research, policies, practice
17
International journal of market research : JMRS ; the journal of the Market Research Society
7
Journal of business research : JBR
5
Journal of nonprofit & public sector marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing education : JME
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Tourism Review
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Annals of tourism research empirical insights
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International journal of market research
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International marketing review
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Journal of marketing management : MM
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Journal of travel and tourism marketing
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Marketing letters : a journal of research in marketing
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Annals of tourism research : ATR ; a social sciences journal
2
Australasian marketing journal
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European journal of marketing : EJM
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Financial accountability & management : in governments, public services and charities
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International Journal of Contemporary Hospitality Management
2
International journal of nonprofit and voluntary sector marketing
2
Journal of Business Research
2
Journal of retailing and consumer services
2
The journal of brand management : an international journal
2
Tourism review : the official journal of the AIEST
2
Working Papers SFB Adaptive Information Systems and Modelling in Economics and Management Science
2
Annals of Tourism Research
1
Arbeitspapier
1
Asia Pacific journal of human resources : APJHR
1
Asia Pacific journal of marketing and logistics
1
Economic papers : a journal of applied economics and policy
1
Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
1
Interdisciplinary studies in economics and management
1
Interfaces : the INFORMS journal on the practice of operations research
1
International Journal of E-Business Research (IJEBR)
1
International Journal of Tourism Research
1
International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of Business Ethics
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Journal of advertising : official publication of the American Academy of Advertising
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Methods in segmentation
Dolnicar, Sara
;
Grün, Bettina
- In:
Segmentation in social marketing : process, methods and …
,
(pp. 93-107)
.
2017
Persistent link: https://www.econbiz.de/10011557899
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2
Increasing civic engagement through market segmentation
Randle, Melanie
;
Dolnicar, Sara
- In:
Segmentation in social marketing : process, methods and …
,
(pp. 129-142)
.
2017
Persistent link: https://www.econbiz.de/10011557925
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