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~isPartOf:"Sport management review"
~subject:"Event-Marketing"
~type_genre:"Conference paper"
~type_genre:"Fallstudie"
~type_genre:"Sammelwerk"
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The Kia Amateur Australian Open : lessons for sponsor activation and event management
Fairley, Sheranne
;
Tyler, B. David
- In:
Sport management review
14
(
2011
)
1
,
pp. 25-32
Persistent link: https://www.econbiz.de/10008859165
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