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~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~person:"Chan-Olmsted, Sylvia M."
~source:"econis"
~subject:"Pricing strategy"
~subject:"Sport"
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Chan-Olmsted, Sylvia M.
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
International journal of sports marketing & sponsorship
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ECONIS (ZBW)
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Smart sports fans : factors influencing sport consumption on smartphones
Chan-Olmsted, Sylvia M.
;
Xiao, Min
- In:
Sport marketing quarterly : preferred journal of the …
28
(
2019
)
4
,
pp. 181-194
Persistent link: https://www.econbiz.de/10012254408
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