//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Walker, Matthew"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Professional sports
4
Profisport
4
Sportmarketing
4
Sports marketing
4
USA
3
United States
3
Consumer behaviour
2
Internet marketing
2
Konsumentenverhalten
2
Online-Marketing
2
Social Web
2
Social web
2
Advertising
1
Advertising effects
1
Athletics
1
Beziehungsmarketing
1
Brand image
1
Brand management
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Eigentümerstruktur
1
Event marketing
1
Event-Marketing
1
Firm performance
1
KMU
1
Leichtathletik
1
Major League Baseball
1
Markenführung
1
Markenimage
1
Mobile Marketing
1
Mobile marketing
1
Motivation
1
Netherlands
1
Niederlande
1
Ownership structure
1
Relationship marketing
1
SME
1
Signalling
1
Sponsoring
1
Sponsorship
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Walker, Matthew
7
Hayduk, Ted, III
2
Kent, Aubrey
2
Bennett, Gregg
1
Buning, Richard J.
1
Groza, Mark D.
1
Hall, Todd
1
Hodge, Courtney
1
Pronschinske, Mya
1
Todd, Samuel Y.
1
Vincent, John
1
more ...
less ...
Published in...
All
Sport marketing quarterly : preferred journal of the Sport Marketing Association
Journal of sport management : the official journal of the North American Society of Sport Management
11
Journal of business ethics : JOBE
9
Sport management review
9
European Sport management quarterly : ESMQ
6
Management decision : MD
6
ESI working papers
5
Journal of Business Ethics
4
Tourism management : research, policies, practice
4
International journal of sport management and marketing : IJSMM
3
Sport Management Review
3
Corporate social responsibility and environmental management
2
International journal of sports marketing & sponsorship
2
Journal of marketing theory and practice
2
Journal of the American Statistical Association : JASA
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
KEIO-IES discussion paper series
2
Sport marketing quarterly : for professionals in the business of marketing sport
2
AEA papers and proceedings
1
Development Engineering
1
Development engineering
1
Discussion paper series / IZA
1
Economics letters
1
Experimental economics : a journal of the Economic Science Association
1
Games and economic behavior
1
IZA Discussion Papers
1
International Journal of Sport Finance
1
International entrepreneurship and management journal
1
Journal of Futures Markets
1
Journal of Health Organization and Management
1
Journal of behavioral and experimental economics
1
Journal of economic behavior & organization : JEBO
1
Journal of health organization and management
1
Journal of the American Statistical Association
1
Journal of the Economic Science Association : a companion journal to Experimental economics
1
Logistics information management
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
Personnel review
1
Regional studies
1
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of advertising on sales and brand equity in small sport businesses
Hayduk, Ted, III
;
Walker, Matthew
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
3
,
pp. 178-192
Persistent link: https://www.econbiz.de/10012667320
Saved in:
2
The effect of ownership marketing expertise on MLB attendance and digital consumption
Hayduk, Ted, III
;
Walker, Matthew
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
1
,
pp. 30-46
Persistent link: https://www.econbiz.de/10012519169
Saved in:
3
The freeloader effect : examining the influence of engagement and attitudes in a virtual fan community
Walker, Matthew
;
Hodge, Courtney
;
Bennett, Gregg
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
3
,
pp. 130-139
Persistent link: https://www.econbiz.de/10011752682
Saved in:
4
Differentiating mass participant sport event consumers : traditional versus non-traditional events
Buning, Richard J.
;
Walker, Matthew
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
1
,
pp. 47-58
Persistent link: https://www.econbiz.de/10011508553
Saved in:
5
Attracting Facebook "fans" : the importance of authenticity and engagement as a social networking strategy for professional sport teams
Pronschinske, Mya
;
Groza, Mark D.
;
Walker, Matthew
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
4
,
pp. 221-231
Persistent link: https://www.econbiz.de/10009710128
Saved in:
6
Does your sponsor affect my perception of the event? : the role of event sponsors as signals
Walker, Matthew
;
Hall, Todd
;
Todd, Samuel Y.
;
Kent, Aubrey
- In:
Sport marketing quarterly : preferred journal of the …
20
(
2011
)
3
,
pp. 138-147
Persistent link: https://www.econbiz.de/10009373484
Saved in:
7
Communicating socially responsible initiatives : an analysis of US professional teams
Walker, Matthew
;
Kent, Aubrey
;
Vincent, John
- In:
Sport marketing quarterly : preferred journal of the …
19
(
2010
)
4
,
pp. 187-195
Persistent link: https://www.econbiz.de/10008825865
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->